Hey there, business buddies in Wilsonville! So, you wanna make some noise on social media, huh? Well, truth is, it’s not just about luck, and it doesn’t have to be all about your biz either. Buckle up, ’cause here are four cool ways to build up your online crew with a little bit of copycat magic.

You’re already bursting with cool ways to show off your products or services. But let’s be real, you gotta have an audience before you start singing your own praises. So, let’s put our heads together and use some tried-and-true methods to get a crowd around your virtual storefront.

Connect with the Familiar Alright, first up, think about your peeps, your target market. How old are they? What are they into? What makes them laugh, or what brings on those ‘good old days’ vibes? Like, if you’re targeting those cool Gen Xers, why not stir up some nostalgia?

Throw it back to the 80s with posts and videos about the stuff they loved back in the day. Ask ’em about their old lunch boxes or if they ever owned a Cabbage Patch Doll. Share your own fond memories of the 80s or even snap some photos of classic 80s memorabilia. Trust me, the sweet scent of nostalgia works wonders!

Go Beyond Business Next up, remember, folks are dealing with some heavy stuff these days. So, why not be a beacon of positivity? Share more than just your products—share some wisdom or inspiration too. Heck, Matthew McConaughey’s doing it, and you can too. Even a simple image quote can brighten someone’s day. Be the positive voice people want to hear amidst the noise.

Have a Gimmick Now, here’s a fun one: find your social media gimmick. You know, something quirky that makes you stand out. It could be anything from sharing wacky requests from your spouse on TikTok, to dressing up your kid like your old English teacher and having them share grammar tips. If you can make it fun and predictable, folks will keep coming back for more.

Ride the Pop Culture Wave Lastly, don’t be shy about hopping on the pop culture bandwagon. If everyone’s talking about it, you should be too. Be it trending memes, hot topics from comedy shows like SNL, or even local issues that are getting some eye-rolls—get in on the chatter. Just avoid touchy subjects like politics and religion unless you’re really sure your followers will dig it (and even then, keep it light and positive).

So, there you have it. Sure, it might seem a bit counterintuitive to stand out by blending in, but it’s all about the familiarity factor. Play with stuff people know and love, but add your own twist. Before you know it, you’ll be building a social media following that’ll love hearing from you. Now, go get ’em!