Category Archives: Covid-19

9 Marketing Tips for the “New Normal”

Are you tired of the words “new normal” yet? 

If you’re like most business owners, you probably are. But whether we recognize it as a new shift in how we do business or a temporary tack we take to survive the current economic storm, the point is how you do business has to change if you want to continue to connect to your audience.

9 Ways You Should Change How You’re Marketing During and After COVID 

Give up One-size-fits-all for Good 

Customizing your approach to your target market has never been more important than during COVID-19. People want to hear from you and they want to feel like you understand them. But if you’re sending out a generic marketing message to everyone they’re not going to feel that. … Read the rest