As a writer, I work with a whole lot of people who hate to write. Most people who contact me either don’t have the time, desire, or interest to add to their business blog. But what they do have is an appreciation of what a blog can do for their business. Even with all the changes in technology, the increase in the popularity of videos and podcasts, and the growing disinterest in reading (for some), blogs still have a place in business. 

Your business blog should be one of your hardest-working marketing tools. Let’s talk about why:

SEO

No matter how many tags you place on your video, or your image, or your podcast, search engines still love words. Your blog is the perfect way to ensure the proper keywords people would use to find your business are incorporated on your website.… Read the rest

Starting a new business can be challenging, but it can be even more difficult if you are new to the community. In some areas being the “new business (or business owner) on the block” is a designation that doesn’t last long (in large cities with transient populations, for instance), the smaller, tighter-knit communities can feel like it takes forever to become part of the “in-crowd.”

As we reopen after COVID, many people are reevaluating where they live. Communities that didn’t have the jobs to support newcomers en masse are now seeing an influx of people who want to live where they vacation, or they want to get away from it all. Because of this, fitting in might start getting a whole lot easier.… Read the rest

June 21, 2021, KLAMATH FALLS, Ore. – Oregon Institute of Technology was recently named to the Military Times’ 2021 Best for Vets: Colleges list. Military Times annually ranks participating four-year colleges and universities based on which ones do the most for U.S. veterans.

This year, Oregon Tech appeared as one of only three Oregon universities on the list. This list is the largest and most comprehensive rankings of schools for military service members and veterans, helping them make important decisions about their education.

More than 300 schools participated in the latest Best for Vets: Colleges survey, which included more than 70 questions seeking details about the school’s costs, programs, policies and services that impact military-connected students. Federal data from the U.S.… Read the rest