You’re working harder than ever to win new customers—but revenue still feels flat. The problem isn’t reach. It’s what happens after the sale.

That’s the insight behind entrepreneur and author Alex Hormozi’s approach to business growth. While traditional marketing focuses on building awareness and brand image through the classic Four R’s—Reach, Reputation, Renew and Refer—Hormozi shifts the focus to what drives real revenue: Retain, Review, Refer, Resell.

Don’t Just Fill the Funnel—Squeeze It

Traditional marketing strategies are built to attract leads. They’re critical, especially for new or growing businesses. But without a strong back end, you’re pouring new leads into a leaky funnel. Hormozi’s model aims to fix the leak and turn one-time buyers into long-term profit centers.

Here’s how each step works:

Retain: Loyalty Is the Real Growth Hack

Customer retention is one of the most reliable ways to increase profitability.… Read the rest

Here’s a video you’ll find helpful. It’s less than 30 minutes and it’s all about the latest and discuss the impact of tariffs on small businesses, led by the U.S. Chamber’s Neil Bradley and John Murphy.

Featured image credit by Markus Winkler.… Read the rest

Following the U.S. Treasury Department’s March 2, 2025, announcement, the Financial Crimes Enforcement Network (FinCEN) is making a big change: in an interim final rule, U.S. companies and individuals will no longer have to report beneficial ownership information (BOI) under the Corporate Transparency Act.

With this interim final rule, FinCEN is updating the definition of a “reporting company.” Now, only businesses formed under the laws of another country and registered to do business in the U.S. by filing with a state or tribal office (formerly called “foreign reporting companies”) will need to report BOI. Meanwhile, U.S.-created entities (previously known as “domestic reporting companies”) are officially exempt from these reporting requirements.

In short, if your company was created in the U.S.,… Read the rest

Many leaders take pride in wearing all the hats. You built the business. You know how everything works. But the constant “I’ll just do it myself” mindset can quickly lead to burnout—and a team that’s disengaged, underutilized, and uninspired.

Here’s the truth: Delegation isn’t giving up control. It’s multiplying your impact. When done right, delegation empowers your team, develops future leaders, and gives you the space to focus on the work that only you can do: vision, strategy, and growth.

Why Leaders Struggle to Delegate

If you’ve ever thought:

• “No one can do this as well as I can”
• “It’s faster if I do it myself”
• “If something goes wrong, I’m the one on the hook”

You’re not alone. These beliefs are common—but they limit your potential and the potential of your people.… Read the rest

Artificial Intelligence (AI) is no longer just for large enterprises—it’s leveling the playing field for small businesses, empowering them to operate smarter, save time, and deliver better customer experiences. Whether you’re running a local café or a growing e-commerce business, AI tools can help streamline operations and scale your efforts effectively. The challenge? Knowing where to begin.

Here’s how small business owners can get started with AI and see meaningful results.

Identify Pain Points in Your Business

The first step to integrating AI is identifying where it can have the most impact. Start by analyzing workflows, customer interactions, and daily tasks to uncover inefficiencies or repetitive processes that waste time and resources.

Ask yourself:

• Are you spending too much time on administrative tasks?